1. Ensure your website follows Google’s Webmaster Guidelines
  2. Remove bad linking that may be negatively affecting your website
  3. Optimise your website pages with keywords
  4. Determine keywords that you can compete for
  5. Mobile responsive coding
  6. Page code optimisation and minimisation
  7. Add local tagging, meta tags and descriptions, and schema tags
  8. Google Analytics to track everything page views and visitors
  9. Reduce the bounce rate; ensure people stay on your site longer
  10. Find sources of quality inbound and outbound links
  11. Tweak website performance and streamline page content
  12. Ensure the relevance of your website for the keywords targeted
  13. Acquire citations and links in relevant directories
  14. Add your business to Google Local Places, Panoramio and Bing Maps
  15. Optimise your videos and images with SEO approved keywords for search
  16. Add your images to your website and media websites like Panoramio and Flickr, and videos to You Tube and Vimeo, including keyword intensive descriptions relevant to your website and industry
  17. Publish pdf presentations on your website and slideshare
  18. Connect your sitemap to Google and Bing
  19. Reference and link to your social media profiles
  20. Add to your web page text and media content

SEO Basics

Meta, Title, Keywords

Starter Guide

Search Engine Optimisation


SEO Ranking Factors


Example website text for SEO